In the News

An analysis of purchase drivers from the 2017 Survey reveals six distinct groups of consumers, including foodies. These profiles help us understand how different consumers think about and shop for food beyond traditional demographics like age, income or gender.

VYING FOR VEGGIES—February Newsletter

Access the February 2018 issue of the Food Insight newsletter, bringing you science-based insights and perspectives on the latest trends in nutrition, food safety, and health.

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Join Food Advocates Communicating Through Science (FACTS) to help balance the conversation and dispel myths! We're "Serving Up Reliable Food Insights" on issues like one above.

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Data & Survey
Amidst a year of heightened media attention on food concerns, awareness and perception of plant biotechnology remain stable, with few consumer concerns about usage in food. While awareness of animal biotechnology also remains stable in 2007, overall impressions, reactions to benefits, and purchase...
PDF Version The sustainability of our everyday actions is becoming more important as we plan for a changing global climate and an increasing global population. One area in particular that receives a large amount of attention is agriculture. In fact, Congress first recognized the concept of...
Whether waking up to the aroma of freshly brewed coffee, enjoying lunch with a refreshingly cold soft drink or relaxing in the evening with a cup of tea, these daily pleasures often have a common ingredient—caffeine. People have enjoyed foods and beverages containing caffeine for thousands of years...
Caffeine is one of the most comprehensively studied ingredients in the food supply and has been safely consumed in foods and beverages for centuries.  Evidence of caffeine’s beneficial effects on performance, both mental and athletic, is especially strong.  Also linked with athletic performance,...