NEWS BITE: Coming Soon: New Insights from the IFIC Foundation's 2014 Food & Health Survey

It’s almost that time again – the 2014 International Food Information Council (IFIC) Foundation Food & Health Survey will make its debut in May! The 2014 Food & Health Survey: The Pulse of America’s Diet from Beliefs to Behaviors is the ninth annual national quantitative study designed to gain insights from Americans on important food safety, nutrition, and health-related topics. The research provides insights on how Americans view their own diets, their efforts to improve them, how they balance diet and exercise, and their beliefs and behaviors regarding food safety.

What can you expect from the 2014 Food & Health Survey? This year, the survey will take a closer look at specific relationships between consumers’ beliefs and actions to identify the major factors driving their diet, physical activity, and food safety behaviors.  In addition to continuing trends that have been explored over the years, the survey will also investigate several new topics, such as trusted sources for food and nutrition information, meal planning, and the importance of a healthful diet compared to other priorities in life.

The Survey findings will be presented on a webcast for nutrition, health, and wellness professionals on May 20, 2014 (One hour of Continuing Education credit will be provided for Registered Dietitian Nutritionists who participate in the live webcast) and will be featured in the next issue of Food Insight!

To register for the 2014 Food & Health Survey Health Professional webcast on May 20, click here.