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Survey Research

Consumer & Opinion Leader Research
 

  • Is Sodium on American Plates and Minds?

    Dietary sodium has received increasingly intense attention due to its effect on blood pressure and the increasing prevalence of hypertension in the U.S. population. Since 2005, the Dietary Guidelines for Americans , has recommended that healthy Americans without risk of hypertension should consume no more than 2,300 mg sodium per day. Those with or at risk for hypertension are advised to consume no more than 1,500 mg sodium per day.

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  • 2011 Food & Health Survey: Consumer Attitudes Toward Food Safety, Nutrition & Health

    The International Food Information Council Foundation’s 2011 Food and Health Survey takes an extensive look at what Americans are doing regarding their eating and health habits and food safety practices.

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  • 2011 Functional Foods/Foods For Health Consumer Trending Survey

    he 2011 Functional Foods/Foods for Health Consumer Trending Survey conducted by the International Food Information Council, is the seventh, nationally representative, quantitative study designed to gain insights from consumers on their knowledge and attitudes toward foods that can promote health, or functional foods.

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  • IFIC Functional Foods/Foods for Health Media Resources

    The 2011 Functional Foods/Foods for Health Consumer Trending Survey conducted by the International Food Information Council, is the seventh, nationally representative, quantitative study designed to gain insights from consumers on their knowledge and attitudes toward foods that can promote health, or functional foods.

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  • Front-of-Pack Labeling Consumer Research Project

    The IFIC Foundation conducted a survey in Fall 2010 to quantitatively assess US consumers’ comprehension and interpretation of front-of-pack nutrition labeling. The research was supported by a grant from the Grocery Manufacturers Association (GMA).

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  • Motivating Families to Lead a Healthier Lifestyle in 2011 and Beyond

    In 2010, the Dietary Guidelines Advisory Committee provided their evidenced-based report to the secretaries of USDA and HHS, who commissioned the panel. With this in mind, the Dietary Guidelines Alliance, a public-private partnership among leading food, nutrition and health organizations and societies, food industry organizations and the federal government, embarked on a comprehensive research project to explore how American families might respond to messaging related the key messages.

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  • 2010 Consumer Perceptions of Food Technology Survey

    The IFIC 2010 Consumer Perceptions of Food Technology Survey explores U.S. consumers’ perceptions of various aspects of plant and animal biotechnology, as well as sustainability and new and emerging technologies such as nanotechnology.

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  • 2010 Food & Health Survey: Consumer Attitudes Toward Food Safety, Nutrition & Health

    The 2010 Food and Health Survey: Consumer Attitudes Toward Food Safety, Nutrition and Health, commissioned by the International Food Information Council Foundation, is the fifth annual national quantitative study designed to gain insights from consumers on important food safety, nutrition, and health-related topics.

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  • 2010 International Food Information Council Foundation Food & Health Survey: Media Resources

    The 2010 Food & Health Survey: Consumer Attitudes toward Food Safety, Nutrition, and Health, conducted by the International Food Information Council Foundation, is the fifth annual, nationally representative, quantitative study designed to gain insights from consumers on various food safety, nutrition, and health-related topics.

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  • Consumer Insights Regarding Food Biotechnology

    The International Food Information Council conducts its “Consumer Perceptions of Food Technology” Survey to understand consumers’ perceptions of plant and animal biotechnology, as well as emerging food technologies such as nanotechnology. The 2010 Survey finds that many consumers are open to the use of these technologies in food, particularly when provided with information about the technology and its potential benefits.

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